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找准结合点,塑造品牌质量新形象

Finding Alignment, Creating a New Image of Brand Quality

摘要:

由四川省什邡市供销社控股的四川斯凯制衣总公司,以“创世界名牌,为中华争光”为动力,不断提高产品质量,开发系列品种,近两年连续荣获优质轻工产品名牌、新技术新产品博览会和专利技术博览会三个全国性金奖。经国家服装质量监督检验中心在全国部分大商场历时半年的专项抽查表明:斯凯牌衬衫为全国衬衫优等品。这一结果刚宣布不久,上海市消费者协会就邀请斯凯的总经理罗家宇赴沪

Abstract:

The Sichuan Sky Dress Co., Ltd., controlled by the Shifang City Supply and Marketing Co., Ltd. in Sichuan Province, is driven by the principle of “creating a world famous brand and winning glory for China”, continuously improving product quality and developing series of products. It has won consecutive high quality light industrial products brand names for the past two years. Three national gold medals for the New Technology and New Products Fair and the Patent Technology Expo. According to a special spot check conducted by the National Garment Quality Supervision and Inspection Center in some major shopping malls nationwide for half a year, the SKE brand shirt is a top quality shirt for the country. Shortly after this result was announced, Shanghai Consumers Association invited Skye General Manager Luo Jiayu to Shanghai.

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